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    January 5, 2024
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BECK'S COMMITMENT REWARDS: VALUE OR GIMMICK? "It felt gimmicky until my Beck's dealer sat down and explained the terms of the agreement and the value it would bring to my operation. Once I understood that, signing an agreement was a no- brainer," said Beck's Missouri Customer Patrick Hines When it comes to Commitment Rewards we've heard it all. "Just lower your seed cost!" "I don't need your toy catalog." " refuse to drink your marketing Kool Aid. "What a gimmick!" Well, if you say it's a gimmick, then we say it's the most valuable gimmick in the industry. Here's why LEVERAGE BUYING POWER Commitment Rewards is an equipment and financial tool that can provide your operation with a competitive advantage The program is designed to help farmers leverage Beck's buying power to overcome obstacles like access to working capital and increasing interest rates. IMPROVE YOUR CASH FLOW Each year, Beck's works with industry leading equipment providers, placing bulk orders upfront to offer farmers the peace of mind to secure the equipment they need when they need it. By leveraging our significant buying power, we pass along equipment discounts directly to growers that would not be attainable for a single operation. Patrick Hines, a farmer in Memphis, MO, has been a customer of Beck's since 2021 and purchased a small amount of seed each year to try out on his farm. For 2024, he committed 100% of his acres to Beck's and worked with his area dealer, Aaron Brewer, to sign a multi-year Level 8 agreement with Commitment Rewards after learning more about the value the program offered. "Part of my decision to commit 100% of my seed order this year was due to Beck's flexibility in helping me put up a new equipment shed," said Hines. "After meeting with my dealer at Beck's Southern Illinois Field Show and seeing the terms of the agreement, I was shocked at how much cash Commitment Rewards would free up for me." And while Patrick's Level 8 multi-year agreement didn't cover the entire cost, he is now paying back a minimal amount per year for three years (on an already highly discounted equipment shed) with ZERO interest, saving him roughly $23,000. Plus, he can now write off the cost of that shed as an asset on his taxes that same year and boost his savings REDUCE YOUR INTEREST PAYMENTS If you're looking for innovative ways to increase your working capital, Commitment Rewards provides an interest-free payback over time. You can use your points as a "down payment" on the equipment you need and pay the rest of the cost back to Beck's interest-free Let's break it down Say you are considering signing a Level 3 multi-year agreement at a $80,000 seed commitment. At this level, you would receive 50 total points to use, valued at $18,750 ($375 per point). Despite not being fully sold on the program yet, you sit down with your Beck's dealer to review the equipment and tool options available you fip to page 76, and your eyes go straight to the Thunder Creek 900 Fuel Tender. You remember that yours broke down during planting, and you have not made it to the bank to take out a loan for a new one. Your dealersees the spark in your eye, so he gets to work breaking down the math for you. MULTI-YEAR COMMITMENT SCENARIOS: LEVEL 3 50 PP VA 500,000 S 100 $11.5 Beck's Sale Price $22.500 Tender Co $18,750 -$350 ming Cost to You $3.750 m Conto You 3M-Year Commitment -$1,250 Final Year Cotto You a While this sit down scenario may seem far-fetched, we can assure you that the savings and interest-free payments are not It's not just about securing the tools you need for your operation you need at a heavily discounted, interest free cost. it's about freeing up cash that wasn't previously available, providing you with the flexibility to purchase additional equipment that would not have been possible without the program MULTI-YEAR COMMITMENT SCENARIOS: LEVEL 4 $120,000 Seed 18 Program P 130001375 Per Sw $2.500 es Sales Pr $3,500S Co $30,000 (Tonal Point V -$41500 Reming Conto $43.500 ming Cost to You 13 Mur Comment -$14.500 Final Year Cotto Another Beck's customer, Jerry Steimel from Waterloo, lowa, started off in the program selecting a table saw. After learning more about the value and opportunity of the program, he then went on to sign two consecutive mult year agreements for a grain cart and then a trailer. "When it was all said and done, I paid one-fifth of what the grain cart is worth and on the grain trailer, I didn't even have to pay one-third of what the value was," he said. WHAT COULD A COMMITMENT REWARDS AGREEMENT LOOK LIKE FOR ME? While a grain trailer or fuel tender might not be something you need on your farm, Beck's has options for every farmer and every acre size, ranging from large ag equipment, trucks and trailers, shop essentials, and even home and recreation We've taken two great examples (to the right) of some of our most popular Commitment Rewards items and broken down the cost savings for you. HELPING FARMERS SUCCEED Beck's chooses to put more money into farmers' pockets by passing along additional value through Commitment Rewards than they would get through a simple cash discount on seed. By expanding farmer's cash positions and freeing up working capital through Commitment Rewards, growers can secure the tools and equipment they need, create significant tax savings opportunities, and gain more value for their operations. It's a value-adding, working capital multiplying, cash expanding return on your seed investment. SCAN THE OR CODE TO LEARN MORE ABOUT BECK'S COMMITMENT REWARDS BECK'S MULTI-YEAR COMMITMENT SCENARIOS: LEVELS $100.000 Seed 145 Progra Co S Ce 18.000's Sa Pr $7.000 Co $54,375 V -122625 ming Cost to $23.625 ming Cost to You 3M Your Comment) -57,335 Final Year Co wand "IT FELT GIMMICKY UNTIL MY BECK'S DEALER SAT DOWN AND EXPLAINED THE TERMS OF THE AGREEMENT AND THE VALUE IT WOULD BRING TO MY OPERATION. ONCE I UNDERSTOOD THAT, SIGNING AN AGREEMENT WAS A NO-BRAINER. BECK'S COMMITMENT REWARDS : VALUE OR GIMMICK ? " It felt gimmicky until my Beck's dealer sat down and explained the terms of the agreement and the value it would bring to my operation . Once I understood that , signing an agreement was a no brainer , " said Beck's Missouri Customer Patrick Hines When it comes to Commitment Rewards we've heard it all . " Just lower your seed cost ! " " I don't need your toy catalog . " " refuse to drink your marketing Kool Aid . " What a gimmick ! " Well , if you say it's a gimmick , then we say it's the most valuable gimmick in the industry . Here's why LEVERAGE BUYING POWER Commitment Rewards is an equipment and financial tool that can provide your operation with a competitive advantage The program is designed to help farmers leverage Beck's buying power to overcome obstacles like access to working capital and increasing interest rates . IMPROVE YOUR CASH FLOW Each year , Beck's works with industry leading equipment providers , placing bulk orders upfront to offer farmers the peace of mind to secure the equipment they need when they need it . By leveraging our significant buying power , we pass along equipment discounts directly to growers that would not be attainable for a single operation . Patrick Hines , a farmer in Memphis , MO , has been a customer of Beck's since 2021 and purchased a small amount of seed each year to try out on his farm . For 2024 , he committed 100 % of his acres to Beck's and worked with his area dealer , Aaron Brewer , to sign a multi - year Level 8 agreement with Commitment Rewards after learning more about the value the program offered . " Part of my decision to commit 100 % of my seed order this year was due to Beck's flexibility in helping me put up a new equipment shed , " said Hines . " After meeting with my dealer at Beck's Southern Illinois Field Show and seeing the terms of the agreement , I was shocked at how much cash Commitment Rewards would free up for me . " And while Patrick's Level 8 multi - year agreement didn't cover the entire cost , he is now paying back a minimal amount per year for three years ( on an already highly discounted equipment shed ) with ZERO interest , saving him roughly $ 23,000 . Plus , he can now write off the cost of that shed as an asset on his taxes that same year and boost his savings REDUCE YOUR INTEREST PAYMENTS If you're looking for innovative ways to increase your working capital , Commitment Rewards provides an interest - free payback over time . You can use your points as a " down payment " on the equipment you need and pay the rest of the cost back to Beck's interest - free Let's break it down Say you are considering signing a Level 3 multi - year agreement at a $ 80,000 seed commitment . At this level , you would receive 50 total points to use , valued at $ 18,750 ( $ 375 per point ) . Despite not being fully sold on the program yet , you sit down with your Beck's dealer to review the equipment and tool options available you fip to page 76 , and your eyes go straight to the Thunder Creek 900 Fuel Tender . You remember that yours broke down during planting , and you have not made it to the bank to take out a loan for a new one . Your dealersees the spark in your eye , so he gets to work breaking down the math for you . MULTI - YEAR COMMITMENT SCENARIOS : LEVEL 3 50 PP VA 500,000 S 100 $ 11.5 Beck's Sale Price $ 22.500 Tender Co $ 18,750 - $ 350 ming Cost to You $ 3.750 m Conto You 3M - Year Commitment - $ 1,250 Final Year Cotto You a While this sit down scenario may seem far - fetched , we can assure you that the savings and interest - free payments are not It's not just about securing the tools you need for your operation you need at a heavily discounted , interest free cost . it's about freeing up cash that wasn't previously available , providing you with the flexibility to purchase additional equipment that would not have been possible without the program MULTI - YEAR COMMITMENT SCENARIOS : LEVEL 4 $ 120,000 Seed 18 Program P 130001375 Per Sw $ 2.500 es Sales Pr $ 3,500S Co $ 30,000 ( Tonal Point V - $ 41500 Reming Conto $ 43.500 ming Cost to You 13 Mur Comment - $ 14.500 Final Year Cotto Another Beck's customer , Jerry Steimel from Waterloo , lowa , started off in the program selecting a table saw . After learning more about the value and opportunity of the program , he then went on to sign two consecutive mult year agreements for a grain cart and then a trailer . " When it was all said and done , I paid one - fifth of what the grain cart is worth and on the grain trailer , I didn't even have to pay one - third of what the value was , " he said . WHAT COULD A COMMITMENT REWARDS AGREEMENT LOOK LIKE FOR ME ? While a grain trailer or fuel tender might not be something you need on your farm , Beck's has options for every farmer and every acre size , ranging from large ag equipment , trucks and trailers , shop essentials , and even home and recreation We've taken two great examples ( to the right ) of some of our most popular Commitment Rewards items and broken down the cost savings for you . HELPING FARMERS SUCCEED Beck's chooses to put more money into farmers ' pockets by passing along additional value through Commitment Rewards than they would get through a simple cash discount on seed . By expanding farmer's cash positions and freeing up working capital through Commitment Rewards , growers can secure the tools and equipment they need , create significant tax savings opportunities , and gain more value for their operations . It's a value - adding , working capital multiplying , cash expanding return on your seed investment . SCAN THE OR CODE TO LEARN MORE ABOUT BECK'S COMMITMENT REWARDS BECK'S MULTI - YEAR COMMITMENT SCENARIOS : LEVELS $ 100.000 Seed 145 Progra Co S Ce 18.000's Sa Pr $ 7.000 Co $ 54,375 V -122625 ming Cost to $ 23.625 ming Cost to You 3M Your Comment ) -57,335 Final Year Co wand " IT FELT GIMMICKY UNTIL MY BECK'S DEALER SAT DOWN AND EXPLAINED THE TERMS OF THE AGREEMENT AND THE VALUE IT WOULD BRING TO MY OPERATION . ONCE I UNDERSTOOD THAT , SIGNING AN AGREEMENT WAS A NO - BRAINER .